Allsteel dealer salespeople requested that Allsteel Inc. provide more
training on competitive products, especially competitive
information on complex office systems furniture.
When Allsteel called us, we designed a course that allowed the dealer salespeople to view different competitive workstations up close and explore all the aspects of the
competitive products. Lots of hands-on experience combined with training on
competitive selling strategies provided the participants with practical
knowledge they could use every day on the job.